

Microbreweries - What Are They?
In a world where mass-produced beers dominate the market, there exists a realm of brewing where innovation, passion, and community converge. Welcome to the captivating world of microbreweries, where small-scale operations brew big flavours and leave an indelible mark on the beer industry!
A microbrewery is a small-scale beer production facility that prioritises craftsmanship, creativity, and quality above all else. Unlike large commercial breweries that churn out standardised brews by the barrel, microbreweries take a more artisanal approach, focusing on handcrafted beers brewed in relatively limited quantities.
In this blog, we'll dive deep into the world of microbreweries, exploring what sets them apart, their contributions to local communities, and the exciting trends shaping the craft beer landscape. From traditional ales and lagers to bold and innovative brews, microbreweries are at the forefront of pushing the boundaries of flavour and craftsmanship.
So, whether you're a seasoned beer connoisseur or someone looking to expand your palate, join us as we raise a glass to the creativity, diversity, and community spirit of microbreweries.
Why Support Microbreweries?
Unlike mass-produced beers, which often prioritise consistency and widespread appeal, microbreweries thrive on innovation and diversity. They're not afraid to take risks regarding beer. Whether it's brewing a traditional-style beer with a modern twist or concocting an entirely new flavour profile. This spirit of experimentation is what sets microbreweries apart, capturing the imagination of beer enthusiasts seeking something beyond the ordinary.
How Microbreweries Support Their Local Community
Microbreweries are more than just places that produce beer; they're hubs of community activity and culture. Many microbreweries pride themselves on sourcing ingredients locally, supporting nearby farmers and businesses in the process. This commitment to local sourcing not only ensures the freshest ingredients but also fosters a sense of connection to the community.
Moreover, microbreweries often serve as gathering spots where locals and visitors alike can come together to enjoy good beer, food, and company. They host events such as beer tastings, live music performances, and brewery tours, creating opportunities for people to socialise and engage with one another. In doing so, microbreweries contribute to the social fabric of their neighbourhoods, acting as catalysts for community building and camaraderie. With their intimate settings, personalised service, and dedication to experimentation, microbreweries offer beer lovers a one-of-a-kind experience that goes beyond simply drinking beer.
The Craft Beer Industry - What’s Trending?
The craft beer industry is dynamic and ever-evolving, with new trends constantly emerging. One such trend is the rise of experimental brewing techniques, including barrel ageing and souring. These methods add complexity and depth to beers, appealing to adventurous drinkers seeking bold flavours and aromas.
Another trend is the emphasis on sustainability and eco-friendliness. Many microbreweries are implementing green practices, such as using renewable energy, reducing water usage, and recycling brewery by-products. Consumers are increasingly conscious of the environmental impact of their purchases, making sustainability a key consideration when choosing which beers to support.
Additionally, there's a growing demand for low-alcohol and non-alcoholic beers, driven by health-conscious consumers looking for alternatives to traditional beer. Microbreweries are responding to this trend by crafting flavorful, sessionable beers that allow people to enjoy the taste of craft beer without the high alcohol content.
Supporting Your Local Microbrewery
Supporting local microbreweries is essential for preserving diversity and innovation in the beer industry. Here are some ways beer drinkers can show their support:
Visit Taprooms and Brewpubs
Instead of purchasing beer from large retailers, opt to visit microbrewery taprooms and brewpubs directly. Not only will you enjoy fresh, locally brewed beer, but you'll also have the opportunity to engage with the brewers and learn about their craft. If you are local to Larkfield in Kent, give our Beer Merchants Tap craft beer bar and bottleshop a visit!
Attend Events
Keep an eye out for events hosted by microbreweries, such as beer releases, tastings, and festivals. By attending these events, you'll not only have a great time but also directly support the brewery's bottom line.
Spread The Word
Share your love for your favourite microbreweries with friends, family, and social media followers. Word-of-mouth recommendations are incredibly valuable for small businesses, helping them attract new customers and grow their fan base.
Purchase Merchandise
Many microbreweries sell merchandise such as T-shirts, hats, and glassware featuring their logos and artwork. Buying merchandise is a great way to show your support while also representing your favourite brewery wherever you go.


Microbreweries play a vital role in the beer industry, offering unique and innovative brews that captivate beer enthusiasts worldwide. By supporting these small-scale breweries, beer drinkers can contribute to the preservation of craftsmanship, community, and creativity in the world of beer.
So, the next time you're craving a cold one, consider reaching for a locally brewed microbrew – you might just discover your new favourite beer.
Cheers!



